NEOM is a bold and audacious dream of a New Future, an accelerator of human progress that will embody the future of innovation in business, livability and sustainability. NEOM is one of the Public Investment Fund’s projects. It will be a destination; a home for people who dream big and want to be part of building a new model for sustainable and prosperous living. NEOM is not just a place - it’s a mindset. It’s being designed, constructed and independently administered in a way that is free from outdated economic and environmental infrastructure that constrains other countries across the world. The NEOM project aims to achieve exceptional livability, thriving businesses and reinventing conservation, in line with Saudi Vision 2030.